By putting a company into a position where it occupies the “real estate” on the top pages of the search engines , an SEO/ SEM company can make it extremely difficult for negative content to get ranked on pages where it might otherwise … A campaign of negative content can always be reversed; it’s really a matter of how much damage is incurred before that reversal is accomplished. If that content makes it to the front page it will be seen by potential visitors and consumers …
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Proactive Reputation Management and Your SEO-SEM Company | SEO …